Major Shopping Area Guide Signs (MSAGS) are designed to provide information to motorists about major retail areas. The signs are blue with white lettering, like the LOGOS and TODS.
It's simple: travelers and potential customers will follow the widely recognized MSAGS to your business. Our eye-catching blue signs let any traveler know that your location is safe, clean, and in good standing. Not only that, but the brand exposure gained with outdoor advertising is one of the least-expensive and most cost-effective ways to leverage your brand. MSAGS allow you to maximize your advertising budget, giving you the lowest CPM (Cost Per Thousand Motorists) and the highest return on your investment. Whereas billboards are off the highway and vary in location, MSAGS are official TxDOT signs located on the highway at the exit where the shopping mall is located.
Plus, we take care of everything from artwork design and production to installation and removal, all included in your rental fee.Did we mention Texas is the only state with an MSAGS program? With our 97% renewal rate, we're pretty sure Texas businesses like what we can do for them.
Both enclosed shopping malls and outdoor, partially enclosed shopping areas that may include separate buildings of similar theme are eligible to participate in the MSAGS program
A minimum of 650,000 square feet in area
A minimum of two anchor businesses, with a combined gross building area of no less than 150,000 square feet
Be planned, developed, owned and managed as a single property
A location no farther than three miles from an interchange with an eligible urban highway
Be located with driveway access to the eligible urban highway access road (frontage road), ramp, intersecting crossroad or city street
I can expect business to jump up as much as 15% as soon as the sign goes up.Tina Beasley, Identity Coordinator
Your signs work! Just after we installed them people found it easier to get here.Les Constable,
I started working with LoneStar Logos during the construction of my hotel and consider it an extension of my on-premise signage. Since my hotel had a tricky intersection, I not only needed to pull travelers off the highway, I also needed to guide them to our doorstep.Amit Patel,
We are pleased with our signs at I-10 and Grand Parkway! It has brought in customers and increased our business.Tina Patel,
LoneStar Logos has been an added feature to our marketing strategy. Drivers know when to look for the Woodrose Winery entrance by our friendly blue signs letting them know that our location is approaching. It is tough to grab peoples at 70 MPH. That is why we do everything possible to assist our customers deciding whether or not to stop and visit us.Chris Brundrett,
LoneStar Logos has been instrumental in meeting our advertising needs in challenging times. They maintain a high level of professionalism and service with meeting deadlines, and most importantly, they are always polite, prepared and helpful.Brett Randle, Partner & CEO
3701 Bee Caves Rd Suite 202, Austin, Texas 78746
Phone (512) 462-1310
Fax (512) 462-1315
Toll Free 800.940.4067
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